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Sales: You’ve Sent the Proposal. Now What? Pt.1
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End the Dilemma of the Dangling Proposal

We’ve all experienced it: the elation of having the prospective client request a proposal as quickly as possible only to have it languish in the land of unreturned follow-up phone calls.

What is really going on with these prospects anyway? How do we as professionals avoid the dilemma of the dangling proposal, and increase our proposal approval ratios?

To get to the solution we have to look behind the curtain, and see what the driving forces are around the requests for proposal.

For the purposes of this piece, we will focus primarily on one company’s specific request for a proposal from your firm or company vs. the cattle-call RFP (I’d recommend staying away from those as much as possible anyway).

What is prompting the prospect to request a proposal in the first place? The usual assumption is they are moving one step closer to doing business with you and will buy once they see your offer, both in terms of service content and fees. The first error here is that this is only an assumption. more…

I'm a productivity and technology speaker, trainer, author, and consultant. I own The Digital Breakthroughs Institute in Atlanta GA.

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Marketing: Web Tools to Grade Your Site
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GRADE YOUR SITE

HubSpot’s Website Grader: Web Site Evaluator

This is truly an amazing tool. It “grades” your Web site using over 50 different variables, including your meta data, social networking efforts, conversion rates and much more.

The program can even perform a cross-analysis of your competitors’ Web sites. The feedback and recommendations it provides are extremely insightful and can help any entrepreneur improve her small biz Web traffic.

-Jacalyn Barnes, SCORE
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SCORE
For 50 years, SCORE has helped aspiring and current small business owners achieve their dreams. Through a network of over 11,000 volunteer business mentors in 340+ chapters across the country, SCORE connects decades of business experience and knowledge with those who can best use it.
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