Learn to tap the power of Twitter search around your brand or business to gain insights on your market and to identify prospects.
This is the first of a three-part Twitter research tutorial, in pictures. I’ve created screen shots that relate to my nonprofit, SCORE Chicago, to use as examples. SCORE, “Counselors to America’s Small Business,” offers free business counseling and inexpensive business workshops to entrepreneurs and small business owners. One of our most important keyword phases is “business plan Chicago.”
To learn who it talking about business plans near Chicago, I can run a search. I might use the Advanced Search Form or search query terms Twitter specifies. Here’s my search for tweets with our main keyword in the Chicago area:
The first-ever SCORE Awards honors the success of America’s small businesses in a time of economic recovery.
SCORE honored Kim Haas, owner of Haas Media LLC, with the Outstanding Minority-owned Business Award. Haas Media is a communications company providing media consulting, community outreach, educational initiatives, training and editing services. Her firm provides English, Spanish, Portuguese and Italian translation for corporations, government agencies, small businesses, nonprofits and community organizations.
Haas combined her love of languages and cultures with communications and started her Milwaukee-based business in 2003. After relocating to New York City in 2006, one of the first things she did was contact SCORE’s Manhattan office. “I’d learned about SCORE while living in Milwaukee,” Haas says. “Anyone even thinking about starting a business should check out SCORE. They give you great insights on things to think about. And, it’s always nice to have someone in your corner who’s always there for you.”
Check out all the SCORE award winners.