Are you getting ready to start a business? One of the most important factors, but one that many novice business owners don’t consider, is whether the business they have in mind will fit in with the lifestyle they’re dreaming of.
Maybe you fantasize about starting a business as an escape from your hectic corporate job—but then the business you get into requires a lifestyle that’s just as time-consuming and crazy, with the added stress that you don’t have the corporate support system (administrative assistants, IT departments and the like) to help you out. So as you sit down to plan out your future business, be sure to give careful thought to how your business goals and your personal goals will support each other. Start by asking yourself two key questions:
Once you’ve got both your visions clearly in mind, consider whether these visions mesh, or conflict. Suppose part of your reason for starting a business is so you can spend more time at home with your young children, but you’ve always dreamed of starting a restaurant. There is some real conflict here, since a restaurant obviously can’t be run from home and typically demands long hours seven days a week.
If your goals for your business and personal life aren’t in harmony, you need to determine what’s most important to you and figure out how to adjust your business plan to get what you want. This isn’t always easy, but it is possible. For example, the Tampa Bay Times recently spotlighted a chain of restaurants called First Watch that serves only breakfast and lunch. Why? The founders, who had previously worked as restaurant execs, were tired of the long hours restaurant work typically involved. They liked the idea of working from 7 to 3, then spending afternoons on the golf course.
Has it worked? You bet—First Watch has grown to nearly 100 locations in more than a dozen states, with plans to open at least 10 more this year. If that doesn’t prove you can have your lifestyle and success too, I don’t know what does.
Need help figuring out how to make your personal and business dreams come true? The experts at SCORE are ready. Just visit SCORE’s website to get matched with a mentor and get free advice 24/7.