SCORE Small Business Blog

Prepare Your Business for Disaster

When a natural disaster strikes, it can impact every aspect of a community—homes, utility systems, communications  infrastructure, government services. Damage from tornadoes or floods may require not only rebuilding homes, schools and institutions but rebuilding businesses and jobs as well. Certainly businesses can be severely damaged by weather-related catastrophes, but often the damage is just as bad or even worse when a company sustains a “virtual disaster” that wreaks havoc on its IT network, paralyzing operations and threatening the company’s survival.

The prospects for business survival after disaster are grim. The U.S. Department of Labor estimates more than 40 percent of businesses never reopen following a disaster. Furthermore, with fewer resources than larger corporations, SMBs have a harder time recovering from virtual and physical disasters than their larger counterparts.

I bring all this up not to focus on the negative, but rather to reassure you that there are great resources available to help get your business prepared for the worst case scenario. Microsoft recently published a free disaster preparedness e-guide, available here, specifically tailored to small and midsized businesses. Other resources to consider when planning for a potential disaster  include the Federal Emergency Management Agency’s (FEMA) Plan & Prepare site and the Small Business Association’s (SBA) Disaster Preparedness program highlighting services available to help build out your proactive plan. I encourage you to set aside some time to learn about some steps you should take to withstand the unexpected.

After reading the guide, if you have any questions or comments, please post them in the comments section below. I’m more than happy to continue this important conversation.

Cindy BatesVice President, Microsoft SMB
Cindy Bates is Vice President of US Small, Medium Business and Distribution at Microsoft, responsible for the company’s end-to-end SMB sales and marketing efforts including SMB strategy, business development, regional field sales and national distribution sales, channel and customer marketing. | @cindy_bates | More from Cindy

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