SCORE Small Business Blog

Discussion (6) Comment

1. Christine BanningVisitor

   Jessica: Nice pick. I visited a book site to view your choice. Good addition of a woman author with Pitch Like a Girl. An excerpt really gave a sense of the importance of emotional intelligence in how the genders may approach things differently. Thanks:) Christine Dec 24th, 2008 // Reply

2. Christine BanningVisitor

   Marti: Thanks for the on point comment. Great addition to the blog. Gerber’s eMyth Revisited focus on the importance of working on the business vs. working in the business is well said. Best, Christine Dec 24th, 2008 // Reply

3. Jessica CarterVisitor

   I didn’t see any books by women, and I would like to suggest Ronna Lichtenberg’s Pitch Like A Girl. It’s a hilarious, insightful read and really helps entrepreneurs to pitch themselves to a wide array of clients. Jessica The-SuiteSpot.com Dec 24th, 2008 // Reply

4. Stacey MathisVisitor

   “The Magic of Thinking Big” by David J. Schwartz, Ph.D. Dec 24th, 2008 // Reply

5. MartiVisitor

   One of my favorite books for entrepreneurs is Michael Gerber’s, “The E-Myth Revisited”. The take-away message is that an entrepreneur can only build a sustainable business if they work ON the business, as opposed to IN the business. I also frequently refer to “Primal Leadership” by Daniel Goleman, Richard Boyatzis and Annie McKee. Based on the research in emotional intelligence, this book defines the role of the leader as to inspire and guide–that’s consistent with Gerber’s thinking and very different from the standard mantra of “I gotta do it all because no one else can do it as well” of many entrepreneurs. Dec 24th, 2008 // Reply

6. Christine BanningVisitor

   Stacey: Sounds very interesting. First, I’ve heard of this book. Thanks for adding it to the list for everyone. Best, Christine Dec 24th, 2008 // Reply