“PERSISTENCE isn’t using the same tactics over and over. That’s just annoying. Persistence is having the same goal over and over.”
Seth Godin, noted author & marketing expert
This quote is from Seth’s blog.
Seth Godin is the author of Purple Cow, one of my favorite marketing books–perfect for small business. The concept: be different and get noticed.
You have a big vision and a goal. Stay true to your dream. And, be prepared to adapt. Different tactics work in changing economic times. Your ability to adapt is powerful.